zappos.com ranked on 2395 position in Shopping category

Ranking / Google PageSpeed audit / Content audit

  1. Global rankings
  2. Shopping category
  3. zappos.com
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Traffic ranking / Page rank

Traffic ranking
Position: 2,395
Category highest: 111
Category median: 1301
Category lowest: 5842
Page rank
PR: 5.71
Category minimum: 4.49
Category median: 5.59
Category maximum: 7.41
PR Ranking
Position: 2,871
Category minimum: 69
Category median: 5238
Category maximum: 67141
Backlinking sites
7,822
Category minimum: 1,127
Category median: 7,822
Category maximum: 121,729
Traffic from search engines
32.10%
Category minimum: 13.20%
Category median: 30.63%
Category maximum: 43.90%
Lighthouse / Google PageSpeed audit results

Performance score
Score: 9
Category minimum: 3
Category median: 12
Category maximum: 54
Server response score
414 ms / Score: 100
Category minimum: 0
Category median: 100
Category maximum: 100
Server response time
414 ms
Category fastest: 13 ms
Category median: 352
Category slowest: 890 ms
FIRST CONTENTFUL CONTENT
3.3 sec / Score: 41
Category minimum: 1
Category median: 40
Category maximum: 86
Speed Index
6.7 sec / Score: 36
Category minimum: 0
Category median: 19
Category maximum: 99
Time to interactivity
12.8 sec / Score: 13
Category minimum: 0
Category median: 2
Category maximum: 89
First Meaningful Paint
3.9 sec / Score: 51
Category minimum: 10
Category median: 54
Category maximum: 95
CUMULATIVE LAYOUT SHIFT
0.975 / Score: 2
Category minimum: 1
Category median: 64
Category maximum: 100
Total Blocking Time
2,420 ms / Score: 5
Category minimum: 0
Category median: 4
Category maximum: 100
Largest Contentful Paint
5.8 sec / Score: 15
Category minimum: 0
Category median: 8
Category maximum: 96
Content audits

Daily visit time
3.2 min
Category minimum:1.5 min
Category median: 3.8 min
Category maximum: 10.2 min
View time
0.8 min
Category minimum: 0.7 min
Category median: 1.1 min
Category maximum: 1.6 min
Daily pageviews
4.19
Category minimum: 1.68
Category median: 3.84
Category maximum: 6.98
Content Engagement
26.74%
Category minimum: 12.04%
Category median: 30.93%
Category maximum: 100%
Title & description / words count
Shoes, Sneakers, Boots, & Clothing + FREE SHIPPING | Zappos.com 10
GET FREE SHIPPING & RETURNS! We have 1000s of styles of shoes & Zappos legendary 365-day return policy + 24/7 friendly customer service. Call 1-800-92 25
Keywords / count
Shop 67
Kids 32
Zappos 21
Shoes 21
clothing 17
Sale 17
Sneakers 16
Most impactful keywords in category / avg. count
used 130
accessories 96
shop 58
deals 54
office 45
free 28
health 26
nutrition 17
shoes 16
sports 16
furniture 14
clothing 13
services 7
store 7
sign 4

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